MAISON BOHÈME

VISUAL IDENTITY & PACKAGING

Maison Bohème is a conceptual project exploring the visual identity of an artisanal soap brand from Provence. The project celebrates craftsmanship, natural simplicity, and the bohemian spirit of the South of France. I designed the logotype and packaging labels to evoke the authenticity of handmade soaps. The visual identity embraces a warm, tactile aesthetic that reflects Provence’s timeless charm and the poetry of everyday rituals.